WCR European Roadshow in June
This month, WCR will join the global coffee community in Amsterdam for the World of Coffee event. While in Europe, we’re going to stop in various cities to get to know their coffee communities and share a little about what we do and how it connects to the future of coffee production. We’re calling it the UK Roadshow, and it starts June 12 in London. Below is our full itinerary, and this post will be updated as we add new events and confirm additional details on the events included here.
All
events will feature WCR's Partnership Director Greg Meenahan discussing
WCR's research, including the development of new varieties, and a
"history of coffee breeding" tasting featuring old and new varieties:
Caturra, Marsellesa, Mundo Maya, and Centroamericano.

LONDON
June 12 @ Taylor Street Baristas
When: June 12, 18:00-20:00
Where: Taylor St Baristas, 3 Creekside, London
SE8 4SA
Description: Falcon Specialty presents a World Coffee Research talk
and cupping, featuring Greg Meenahan discussing WCR’s work to promote
coffee research, the development of new varieties, and more. Gilberto Baraona
of coffee farm Los Pirineos in El Salvador will also present on how to set up a
coffee-variety garden and how he became a verified seed distributor.
RSVP to group@falconspecialty.com, and read more about the event here.
June 13 @ Origin Coffee
When: June 13, 19:00
Where: Origin Coffee, 65 Charlotte Road, London EC2A 3PE
Description: Coffee, beer and a talk about breeding, research, nursery and seed sector development.
RSVP and read more about the event here.
June 14 @ Caravela Coffee
When:
June
14, 14:00-17:00
Where:
Caravela Coffee Europe, Unit 20
Waterside, 44-48 Wharf Road, London N17 UX
Description: At this marquee
event, WCR Scientific Director Christophe Montagnon will join Greg Meenahan to present
on how genetic improvement and variety development in coffee is linked with
sustainability and profitability for producers. The event will include a cupping
of the latest hybrids.
Read more about
the event here.
RSVP to joanna.lawson@caravela.coffee
June 15 @ Tate Modern
When: June 15, 15:00-17:00
Where: Tate Modern, Terrace Bar, Blavatnik
Building Bankside, London SE1 9TG
Description: An afternoon of cupping and discussion
about the next generation of hybrid varieties from WCR’s breeding program.
Find
out more about the event here.
Note: This event is sold out.
YORKSHIRE
June 16 @ Dark Woods
When: June 16, 14:30
Where: Dark Woods Coffee Mill, Holme Mills, West Slaithwaite Road, Huddersfield HD7 6LS, United Kingdom
Description: Come spend an afternoon at the Dark Woods Coffee mill, with Greg Meenahan
of World Coffee Research (WCR) and the Dark Woods team for a coffee variety tasting and talk about the future of coffee,
the impact of climate change and holding a discussion / Q&A. A great afternoon with some fabulous bread, cheese and pastries from our friends in the valley, topped off
with a few beers from Magic Rock.
RSVP to ian@darkwoodscoffee.co.uk
BELGIUM
June 18 @ EFICO Seabridge
When: June 18, 10:00-12:00
Where: Seabridge, Koffieweg 10, B-8380
Zeebrugge, Belgium
Description: WCR will present about the future of
coffee, followed by a cupping of F1 hybrids.
Read more about the event here.
RSVP
to efico@efico.com.
THE NETHERLANDS
June 20 @ This Side Up Producer Crossover at World of Coffee
When: June 20, 10:30-12:00
Where: Impact Hub
Amsterdam, Linnaeusstraat 2C, 1092 CK Amsterdam, Netherlands
Description: WCR will take part in the This Side Up
Producer Crossover at World of Coffee with a presentation from Greg Meenahan
followed by a panel on farmers’ approaches to growing different coffee
varieties.
Read more about the event here.
Note: Tickets are €30.
June 22 @ World of Coffee Sustainability Forum
World of Coffee Event: WCR at Sustainability Forum, Panel = Technology Accelerating Sustainability
When: June 22, 16:00 CET
Where: RAI Amsterdam, Europaplein 24, 1078 GZ
Amsterdam, The Netherlands
Description: WCR will take part in World of
Coffee’s Sustainability Forum. The Technology Accelerating Sustainability
panel will explore how developments in agriculture, brewing equipment,
and financial tools are changing how we think about sustainability in
coffee across the value chain.
June 23 @ DR Wakefield Booth, World of Coffee
When: Saturday, June 23, 11:00-13:00
Where: DR Wakefield booth, Roasters Village, stand VL4
Description: Join us at the DR Wakefield booth to taste four single-variety coffees representing the history of coffee breeding from La Auroroa in Nicaragua. Meet WCR Partnerships Director Greg Meenahan and sign up for the WCR Checkoff Program.