N.J. Douek & Sons Announces Commitment
Becomes one of the largest Canadian supporters of WCR
N.J. Douek & Sons this week became one of the largest Canadian supporter of World Coffee Research (WCR), supporting the organization’s efforts to use agricultural research and development to help ensure a sustainable coffee sector through a $10,000 commitment. In addition, Douek will support its coffee-roaster clients to fund global coffee research through an innovative program called the WCR Checkoff Program.
N.J. Douek & Sons is one of North America’s longest-running green coffee importers, having launched in 1951. Based in Montreal, Quebec, Canada, the company is now run by Philip Douek, the third generation of the family to lead it. Since its founding, N.J. Douek & Sons has been committed to its long-term relationships with coffee producers and coffee roasters alike; by partnering to support WCR, the company is affirming its dedication to ensuring the long-term sustainability of the industry.
“We have worked closely with coffee producers in communities around the world for many years, and we care deeply about their continued success,” says Philip Douek. “We feel we can make strides in this area by working with WCR, and we are very excited to take this positive step toward greater sustainability and traceability.”
World Coffee Research is pleased to welcome N.J. Douek & Sons to its network of supporters in North America. “The agricultural research and development that we focus on at World Coffee Research is too great an investment to be supported by any one coffee business,” says Jennifer “Vern” Long, WCR’s CEO. “To impact the future of coffee on a global scale, we need support from a broad spectrum of coffee businesses. N.J. Douek & Sons is a well-established company with long-standing relationships across the supply chain. They understand the importance of investing in farmer livelihoods, and we’re proud to have their support.”