F1 hybrids tasting content and resources

As you unbox, prepare, and taste our F1 hybrid coffees, we encourage you to document and share your experiences via social media. This is a way to promote your membership to your own audiences and stakeholders by highlighting your role as a member and partner in our work. 

In the content package, you will find:

• Cover photos
• Graphics
• A reel-style video
• Caption language suitable for social media sharing
• Instructions on how to best use these assets

In the resources file, you will find:

• Table signs that you can print and display during a tasting event
• Slide deck with supporting notes

If you have any questions, please feel free to reach out to WCR’s Industry Communications Manager, Maeve Holler at maeve@worldcoffeeresearch.org. Please remember to tag us in any social posts, and we will amplify your post on our channels.